Armorgard Colour Pallette
The main colour palette is made up of 4 colours. The Armorgard Red and Black are specifically designed to act as the bold, feature colours contrasting against the other 2 background colours, white and grey. All 4 colours work together or on their own in isolation to create a striking industrial feel.
Armorgard Red
As the main, primary colour, Armorgard Red has a Pantone colour reference for print based materials in order to maintain maximum impact.
Armorgard Red is our primary colour
Armorgard Black
Whenever designing anything for print, black areas (excluding text) should always be considered in the rich black colour palette. This will provide the most effective contrast against our Armorgard Red, producing the best results in print.
Armorgard Black is only to be used for printing areas
Armorgard Grey
Armorgard Grey is to be used for smaller areas of block colour, secondary to Armorgard Red and Black.
Armorgard Grey
White
White is to be used frequently to create balance alongside the strong Armorgard brand colours.
White
Black
100% black is to be used mainly for text and as an alternative to rich black when there are restrictions to the colour pallette.
Black
Colour Tips
Our 4 colours are designed to be bold and make a statement, so this should be reflected in the way they are used. Don’t be afraid to use them across large areas, using bold shapes. This can then be balanced with white.
Make an impact with our bold colours but please follow the rules
